Better cereal, grown with love

Confidently fuel your everyday with cereal that meets a higher standard—delicious, pure, and Hive Five Certified. Love Grown is plant-powered nutrition, with nothing artificial.

Available exclusively at Hive Brands.

Buy Original Power O's Now
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A Better Breakfast Is Calling.

Power O’s

Delight done right. That pretty much sums up our fan-favorite Power O’s Cereals. Thanks to simple ingredients like beans and brown rice, you can show your day who’s boss with up to 6g of plant protein per serving in crunchy Original, Chocolate and Cinnamon varieties.

Available exclusively at Hive Brands - a fresh batch will ship in April.

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A Better Breakfast Grown with Love

Kids Cereal

Every morning is a chance to get up and grow better, no matter how old you are. Our flavorful, craveable Kids Cereals serve up 4g of plant protein and up to 4g of fiber per serving to keep kids full and put their best foot forward. At school. At home. In everything they do.

Available exclusively at Hive Brands - a fresh batch will ship in April.

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Better Cereal, Grown with Love

Confidently fuel your everyday with cereal that meets a higher standard—delicious, pure, and Hive Five Certified. Love Grown starts with four simple, plant-based, high-protein ingredient. With options for everyone at your table, Love Grown is plant-powered nutrition, with nothing artificial. We use only the good stuff: just the right amount of real sugar, no artificial flavors, colors or harmful ingredients.

  • Plant-Based Protein
  • Gluten-Free
  • Non-GMO
  • Vegan
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Love Grown is now part of Hive Brands

Love Grown is now part of Hive Brands

Love Grown was founded in 2008 by two University of Denver students who believed cereal deserved better—made with simple ingredients, more protein and fiber, and less sugar. Their mission won over cereal-loving families nationwide.

But in 2023, rising costs nearly shut Love Grown down.

We at Hive couldn’t let that happen. We stepped in to keep these beloved cereals in your pantry—and now, we’re bringing that same commitment to coffee. No nonsense, just flavorful, single-origin coffee free from harmful toxins. Because coffee deserves to be Love Grown, too. Love Grown is back and exclusively available through Hive . Our mutual love of delicious cereal and better-for-the-planet practices makes for a match you're sure to love. Find all Love Grown products at Hive.

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